Blog Writing Service Leeds
If you’re running a business, be it in Leeds, or anywhere else in the UK, then you should also be running a blog. A recent study indicated that companies that provide regular blog content receive 97% more links to their website.
Unfortunately, it can be difficult to know what to blog about and to find the time to fit it into your busy schedule.
That’s why we have created a blog writing service that can take care of all of the hard work for you! If you don’t have time to do this yourself, we are able to produce a monthly or quarterly blog post for you.
Blog Writing Process
Agree A Topic
We begin by agreeing a topic and deciding the key search terms that should be included in the blog content.
Topics can be suggested for you based on the keywords people are searching for, or you can provide the topics or themes for us to use.
Create Your Blog
Then we will create engaging blog posts that match your brands tone and include your SEO keywords in an unobtrusive way.
You can rest assure that you’ll receive high-quality content every time.
Publish Your Blog
Once you’ve approved the content, we will upload the blog to your website, once published, it will be share via social media.
This will help grow your brand, increase your audience and offer that personal touch that consumers want.
The Benefits of Blogging for Business
Client Engagement
If you have news to share with your core audience, a blog is the best way to do it. Not only are existing customers kept in the loop, but a blog is already optimised for sharing on social media. If you hook your current client base with an engaging blog, they will be encouraged to share it to their friends and followers.
Improve Brand Awareness
A good blog will not only get more hits from targeted Google searches, but is also more likely to be shared across social media platforms. This costs your company nothing in terms of time or investment, yet can result in a significant upswing in brand awareness, particularly at a local level.
Establish Your Expertise
A component of Google’s search algorithm is E-A-T. (Expertise, Authoritativeness, and Trustworthiness) It's a way of determining a website’s usefulness for the end-user. By producing quality blog content, you can establish your knowledge and expertise within your industry, thereby increasing your E-A-T score.
Give Your Business A Voice
This is a key aspect of retaining existing customers as well as attracting new ones. The tone of most blogs is less formal than the rest of a website’s content. It still maintains that professional edge, of course, but it is more personable and engaging. Visitors know that it has been written by a real person with their enjoyment of the post in mind.
